Lubello Firenze

Handcrafted footwear Made in Italy with a contemporary design

Lubello Firenze is an Italian brand specializing in handcrafted footwear that combines manufacturing tradition, quality materials, and stylistic innovation. Each collection is born from the fusion of Made in Italy savoir-faire and contemporary design, resulting in shoes designed for those seeking elegance, comfort, and attention to detail. This brand appeals to a clientele attentive to product quality and authenticity, showcasing the prestige of the Italian footwear tradition.

To support the brand's growth, we developed a digital presence consistent with its positioning in the high-end fashion sector. The project included website creation, social media management, and social media advertising campaigns, with the goal of building a distinctive image, showcasing the collections, and strengthening Brand Awareness through elegant, recognizable communication aligned with the values of contemporary luxury.

SECTOR

E-commerce Fashion

OFFERED SERVICES

AdvertisingSocial MediaWeb Design

WEBSITE

https://www.lubellofirenze.it/

Project objectives

Build a digital identity that reflects the brand's premium positioning and elegance.

Promote the quality of craftsmanship and the value of Made in Italy through consistent communication.

Presenting the collections with a visual language capable of conveying style, sophistication, and attention to detail.

Strengthen Brand Awareness by reaching an audience interested in high-end fashion and footwear.

Web development

Design and development of a modern and streamlined website, designed to showcase the collections, convey the brand's identity, and offer a browsing experience consistent with the brand's luxury positioning.

Social Media

Creation and management of content dedicated to the collections, manufacturing details, and stylistic universe of Lubello Firenze, building elegant communication consistent with the brand's image.

Social Ads

Planning social media advertising campaigns to increase brand visibility, promote new collections, and reach an audience aligned with the company's premium positioning.

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For a brand like Lubello Firenze, communication had to be a natural extension of the product. We built a simple and refined digital identity, capable of enhancing the collections' design and conveying the brand's distinctive quality and elegance online.
CristinaProject Manager Lubello Firenze