Consulenze Aziendali
Personal branding landing page for a digital marketing entrepreneur, consultant, and author
Marco Scarsella, the founder of Viva Digital, is a digital entrepreneur with over 10 years of experience in marketing, business consulting, and business development in Italy and Estonia. A professional with cross-disciplinary skills, from digital marketing to sales training, from strategic consulting to corporate internationalization, he needed an online presence capable of communicating all of this with clarity, authority, and immediacy.
The project involved the creation of a modern and functional personal branding landing page, designed to be direct, easy to navigate, and action-oriented. The structure and layout of the content follow a carefully designed path to direct the user's attention toward a single goal: contacting the professional directly or booking a call.
Particular attention was paid to the graphics and visual identity, to immediately convey Marco Scarsella's personality and positioning as a leading figure in the world of digital and business consulting.
SECTOR
OFFERED SERVICES
WEBSITE
Project objectives
Web Design
Creation of a modern and functional landing page, designed to represent the personal brand and convert visitors into qualified leads.
Graphics
Developing the landing page's visual identity to convey professionalism, authority, and consistency with the professional's positioning.
Seo Positioning
Landing page optimization to improve the professional's online visibility and Brand Awareness on search engines.

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