La Mia Casa Online
Digital ecosystem for online home products franchising with integrated dropshipping
La Mia Casa Online is an Italian brand specializing in the online sale of home products, with a network of affiliated franchise stores throughout the country. A project designed to offer anyone looking to start an e-commerce business a turnkey solution. A recognizable brand, comprehensive product catalog, and an operational logistics system.
Viva Digital's work involved building the brand's entire digital ecosystem. From the franchise's official website, designed to attract new affiliates, to the creation of customized e-commerce sites for each store in the network, with an integrated dropshipping system for automatically synchronizing products, orders, and shipments with the central warehouse.
Completing the project is a multichannel marketing strategy with social media activities to promote affiliate shops, increase brand visibility, and support online sales growth.
SECTOR
OFFERED SERVICES
WEBSITE
Project objectives
Web Design
Creation of the brand's institutional website and complete e-commerce sites for each shop affiliated with the franchise network, customized and ready for sale.
Dropshipping Management
Implementation and management of the dropshipping system with real-time synchronization between affiliate shops and the central warehouse for orders and shipments.
Social Media
Social media strategy to promote affiliate shops, increase brand visibility, and support online sales growth.

RÖHM Italy

Sarah Pontecorvo

Soft Florence

Pavaglione Cosmetics



