DDS Servizi

A new online presence to strengthen growth in the B2B market

DDS Servizi specializes in disinfestation, rodent control, sanitization, and pest management services, operating in the Pomezia, Rome, and Lazio coastal areas. Over the years, the company has built a strong presence in the local market, particularly in the private sector.

The project's goal was to guide DDS Servizi through the evolution of its communications, developing a more modern online presence, also geared towards the B2B market. Our work began with a complete redesign of the existing website, updating its design, structure, and content to make it clearer, more professional, and more capable of representing the company's new identity, with particular attention to the needs of businesses, commercial activities, and hospitality facilities.

To support this evolution, we have developed an integrated strategy consisting of SEO activities, Google Ads and Local Ads campaigns, and dedicated LinkedIn communications, with the goal of increasing the company's visibility, capturing new qualified leads, and fostering growth in business relationships.

SECTOR

B2B

OFFERED SERVICES

AdvertisingMarketing StrategySEOSocial MediaWeb Design

WEBSITE

https://ddsservizi.it/

Project objectives

Repositioning of corporate communications to strengthen DDS Servizi's presence in the B2B market and increase collaboration opportunities with companies and businesses.

Website modernization with a new design, a more intuitive structure, and updated content that showcases the company's expertise, services, and professionalism.

Acquisition of new business contacts through Google Ads and Local Ads campaigns developed to intercept companies and customers seeking pest management services in their area.

Increase organic visibility through SEO activities dedicated to optimizing site content and publishing articles focused on the main services offered.

Develop a professional presence on LinkedIn to increase company awareness in the B2B context and foster new business opportunities.

Expanding the target market by combining the traditional B2C audience with a communications strategy dedicated to the needs of businesses, offices, commercial activities, and hospitality facilities.

Improved browsing experience through a clearer, more comprehensive website designed to make it easier to consult services and request information.

Web Design

Complete website redesign, redesigning the structure, content, and navigation experience to offer a more modern, professional image consistent with the company's evolution.

SEO

Optimization of existing content and development of articles dedicated to the main services offered, with the goal of improving organic positioning and increasing visibility on search engines.

Social Media

LinkedIn communication management through content aimed at businesses and professionals, designed to strengthen the company's presence in the B2B market and generate new contact opportunities.

Advertising

Planning and management of Google Ads and Local Ads campaigns dedicated to promoting DDS Servizi services, developed to increase local visibility and facilitate the acquisition of qualified leads.

"

One of the most exciting aspects of this project was guiding DDS Servizi through the evolution of its positioning, expanding its historically B2C-focused presence to embrace more effective communications for the corporate world as well. Each activity was developed with the goal of transforming its online presence into a tangible tool for acquiring new contacts and business opportunities.
Giulia D.Project Manager DDS Servizi