why do brits call cigarettes fags In the UK, the word 'fag' is a colloquial term for a cigarette, but it is also a homophobic slur. This play on words inspired British artist James Robert Morrison to create 131 top British slang words,
Description
A case could be made and one I agree with in principal that by regulating vaping as tightly as the EU in particular has done it has and will make people shy away from quitting smoking by the use of e-cigs

In Sweden, the share of men who smoked daily was 0.9 percentage points (pp) less than the share of daily female smokers, while in Denmark the proportion of male smokers who smoked daily was 0.1 pp less than the share of daily female smokers
2017;10:e002458 Detailed meta-analysis comparing different smoking cessations interventions in patients with cardiovascular disease
India may be talking about a cigarette price hike, but in global terms, cigarettes here are still cheap
One six week study found people ended up smoking fewer of those reduced-nicotine cigarettes and reported wanting them less